Don’t Hide Your Brand’s Flaws And Other Invaluable Advice From Top CPG Investors

It takes more than a good product and robust social following to convince beauty backers to write massive checks, according to three leading investors. Those investors—Catharine Dockery, founder of Vice Ventures, Larry Kahn, founder and managing partner...

Ellis Brooklyn Demonstrates The Indie Fragrance Segment’s Broad Reach By Launching At Ulta Beauty

Ellis Brooklyn is bringing Brooklyn to Middle America. The clean fragrance brand is rolling out to 350 locations at Ulta Beauty, where its Myth, Salt and Sweet fragrances will join a selection with perfumes from Ariana Grande,...

Beauty Independent Expands Webinar Content With Spotlight Series On Sustainability

Beauty Independent is expanding its In Conservation webinar platform with Spotlight programming taking deep dives into topics of interest to the beauty industry.  The Spotlight programming will launch on Oct. 2 with...

An Emerging Shopping Platform And More: Five Digital Developments From This Week

Before this year, who would’ve thought a clash between the world’s two foremost superpowers would focus on an app where teens and twentysomethings lip-sync and challenge each other to plank? That’s 2020 for you. Before President Donald Trump’s...

New Brand Swair’s Dry Shampoo Has Been Tested And Approved By Marathoners

Over the course of many miles, running pals and New York City marathoners Carrie Sporer and Meredith Krill have had plenty of time to commiserate about beauty problems. One that really bothered them was their inability to locate...