Ex-Glossier Exec Henry Davis’s New Brand State Of Enters The Hot (Flash) Menopause Personal Care Category

Pandemic be damned. Arfa Inc., the incubator behind sweat products specialist Hiki, has launched State Of, its second brand in six months, with products tackling the effects of perimenopause and menopause. State Of joins a burgeoning...

Men’s Brand Founders On National Retail Expansion And Key Pivots

Men’s grooming is in the process of a makeover.  Once a one-note segment centered on basic hygiene products, a new crop of independent male-centric brands has established a strong grip on a growing number of men...

Skincare Brand 54 Thrones Celebrates And Elevates African Beauty Ingredients

As a kid in Austin, Tex., tubs of shea butter, coconut oil and black soap were commonplace in Christina Tegbe’s house. “I didn’t know that everyone didn’t have these things until I got older,” laughs the daughter of...

Five Things Indie Beauty Brands Need To Know Before Expanding To Africa

A Nigerian-American entrepreneur with experience in the beauty industry as a formulation expert, Dunni Odumosu leverages relationships in the American and African beauty industries to promote a two-way exchange of commerce and visibility. Below, she shares five...

A $250 Serum For Twentysomethings? Revolve Says Absolutely And Brings In Pricy Scientific Brand Heraux

When Revolve was looking to extend its skincare offering for trend-savvy gen Z and millennial customers, the online fashion retailer selected Heraux’s $250 Molecular Anti-Inflammaging Serum. At first blush, a pricy anti-aging product doesn’t seem as...