A $250 Serum For Twentysomethings? Revolve Says Absolutely And Brings In Pricy Scientific Brand Heraux
When Revolve was looking to extend its skincare offering for trend-savvy gen Z and millennial customers, the online fashion retailer selected Heraux’s $250 Molecular Anti-Inflammaging Serum. At first blush, a pricy anti-aging product doesn’t seem as...
BEYL Skincare Launches At Selfridges, Focuses On Global Strategy And Consumer Feedback for Success
Credit Pieter-Jan Beyls’ work schedule as a management consultant at A.T. Kearney’s London office for the creation of his namesake men’s skincare line, BEYL. The job had him on the move...
This Week In Social Media: How Different Platforms Are Impacted By Political Machinations
This election cycle, the line between social media and politics has become blurred, if not completely obliterated. Whether you’re using social media for personal use, business use, or both, there’s no escaping politics. Pre-social media, you could...
Milk Makeup Backer Main Post Partners Execs On The Power Of Sephora And Breakout Hero Products
Main Post Partners has big aims for its beauty business and a big pocketbook to accomplish them. The San Francisco-based private equity firm operates two investment funds in excess of $1.1 billion combined. It has...
