Lumin Wants Personal Grooming To Be As Important As Working Out For Men

If you ask women about the men in their lives, they’re likely to report they need a ton of guidance. When it comes to personal maintenance, Richard Hong and Darwish Gani agree. The pair established Lumin in summer...

Will The Lipstick Effect Hold During This Economic Downturn?

Vannett Li, a senior strategist at San Francisco branding agency Bartlett Brands, doesn’t usually primp for the several Zoom meetings she participates in per week lately. However, if she feels a video conference demands extra professionalism, she...

Beauty Device Company PMD Taps Into A New Market With Tool Aimed At Teens

PMD, a beauty company best known for its exfoliating beauty tools, is getting into the acne act. Its newest release is PMD Clean For Teens, a cleansing device designed to root out blackheads and clogged pores....

Indie Beauty Entrepreneurs Ponder The Long-Term Impacts Of COVID-19 On The Beauty Industry

In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 16 brand founders and executives: What do you think the long-term impacts of the coronavirus pandemic will be on the beauty industry?

New Makeup Brand Incubator Mubic Kicks Off With Amazon-Exclusive Cosmetic Kits From One Click Beauty

Mubic is turning to emerging channels in the beauty market. Beginning with cosmetic kit specialist One Click Beauty’s Amazon exclusivity, the new makeup brand incubator is steering clear of brick-and-mortar retail to uncover distribution opportunities that aren’t...