The Work-From-Home Movement Will Change Beauty Forever

Nary a swipe of lipstick has crossed the lips of beauty industry veteran Shannon Curtin, CEO of New World Natural Brands and former pageant girl accustomed to regularly wearing makeup, in over three weeks. “I haven’t colored...

A Beauty Public Relations Expert And Hairstylist Come Together To Launch Nonprofit Support Creatives

“I’m 100% out of work, with a very uncertain future,” says Michael Dueñas, a freelance celebrity hairstylist whose client list includes Rachel Brosnahan, Rob Lowe, Padma Lakshmi and Lili Reinhart.  Amid the uncertainty, Dueñas is taking action....

Pirette’s Products Offer Beachy Escapes To Cooped-Up Consumers

During the worldwide quarantines mandated by governments to prevent the spread of the novel coronavirus, Pirette is transporting homebound customers to the beach. Through its growing collection of fragrance, hair products and skincare, the Costa Mesa, Calif.-based...

As Supplement Sales Rise, Natural Stress Support Brand R3set Launches Nationwide At Target And CVS

R3set is out to be as synonymous with stress management as Advil is with pain relief—and it’s taking a big step toward getting there with launches at Target and CVS this month and next. During an exceedingly...

With Nail Salons Shuttered, Consumers Are Taking Mani Matters Into Their Own Hands

As lockdowns drag on, even the finest gel manicure is showing wear. But many consumers have decided to not let their nails go into complete hibernation. They’re taking matters into their own hands and snapping up merchandise for...