How Indie Beauty Brand Founders Cultivate Influencer Relationships

In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 29 founders and executives: What have your experiences working with influencers been like?

Beloved DTC Brand Jordan Samuel Skin Will Soon Sell Beyond Its Website

Cult-favorite skincare brand Jordan Samuel Skin is heading to British e-tailer Cult Beauty. The launch marks the direct-to-consumer specialist’s first major distribution push beyond its website. Jordan Samuel Skin’s Cult Beauty presence will allow customers from around...

For Shoppers Who Want Reiki With Their Retail Therapy, Vie Healing Brings Holistic Treatments To Neiman Marcus

Nearly two years after bringing its treatments to five Neiman Marcus locations, Vie Healing now has permanent home for its spa within the luxury retailer. The spa partnership arose following a series of in-store activations featuring Vie...

“Solve A Problem That Other Products Are Not Solving”: Play Pits Offers Natural Deodorants For Kids

Shuttling her son Kameron between basketball camp and football practice, mother of three Chantel Powell noticed a stench emanating from his body. “You smell like a grown man,” she declared. With Kameron just 6 years old at the...

Made With A Mission Is On A Mission To Build The Businesses Of Artisanal Beauty Companies

Three years into Laura Cameron’s socially-conscious company Made With A Mission, she was ready to quit. Constructed from old wine bottles, its distinct candles had been sold at Anthropologie, Walmart and HSN, but Cameron felt it wasn’t...