How And Why The BrowGal’s Tonya Crooks Created Sub-Brand Arches & Halos To Sell At Target
What prompted brow expert Tonya Crooks to create mass brand Arches & Halos? She wasn’t pressed for something to do. Crooks’ Los Angeles brow-shaping salon is thriving, and she has the upscale The BrowGal brand that’s...
Rae Co-Founders And Former Target Execs Angela Tebbe and Eric Carl Believe Cool, Effective Supplements Shouldn’t Cost A Ton
Emerging brands like Ritual, Seed, Moon Juice, Goop, WelleCo and The Beauty Chef have transformed the stodgy vitamin segment with chic packaging, sophisticated marketing, clean ingredients and advanced science, but Angela Tebbe and Eric Carl believe...
Nootropics’ March From Biohacking Bros To Beauty Lovers Continues With The Launch Of Antara
As a young New York City professional with a Wall Street job, Caroline Rasmussen was stressed and exhausted. Caffeine, cigarettes and adrenaline fueled her. Sure, she was burnt out by the tender age of 29, but so was...
Vanity Planet’s Alex Dastmalchi Has Gone From Being Smuggled Out Of Iran To Selling Over Two Million Skincare Devices
The status quo in the beauty industry isn’t eternal. At one point, Clarisonic was the king of skincare devices, but upstarts like Vanity Planet have challenged its reign. Powered by influencers such as Bretman Rock, Nikkie de...
How Beauty Brands Can Avoid Cultural Appropriation
In the space of a few hours last month, Dior launched an advertisement for Sauvage fragrance starring Johnny Depp and a Native American dancer wearing traditional garb, and removed it after an outcry over cultural appropriation and insensitivity....
