Indie Beauty Entrepreneurs Reveal Their Brand Crushes

In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 12 founders and executives: What brand do you admire?

Beauty Influencer Tiffany De Silva On Deadlines, Indie Beauty’s Rise, Brooklyn Attitude And Creating Her Own Company

Behind beauty influencer Tiffany De Silva’s gleaming smile and impeccable makeup is an insecurity that’s familiar to many members of her audience. She’s open that presenting perfect pictures can be deceiving, and dives into her experiences with...

Influencer Favorite MOTD Cosmetics Updates The Look Of Its Makeup Brushes

MOTD Cosmetics’ makeup brushes have gotten a brush-up. After three years in business, the Las Vegas-based brand is unveiling a new look and launching seven makeup brush sets priced from $45 to $250. Founder Chantal Azamian compares...

It’s Teatime At Ulta Beauty: Teami Blends Generates Buzz At The Retailer With Matcha Skincare

Teami Blends gives tea the beauty treatment – and Ulta Beauty is drinking it up. Last year, the brand stretched from detox beverages to face products to make it relevant to beauty stores, spas and salons, and...

Credo Shares Its Stance On Clean Beauty At Forum In San Francisco

Often dubbed the Sephora of clean beauty, Credo has gone beyond Sephora when it comes to clean beauty. The San Francisco-based multibrand retailer is providing clarity on the term clean beauty for consumers and the brands...