NuFace Opens Facial Sculpting Studio At Nordstrom To Introduce Shoppers To Its Microcurrent Devices
At Nordstrom in the upscale shopping center Fashion Island in Newport Beach, Calif., customers can check out NuFace’s microcurrent skincare devices and receive a treatment using them as well. The brand has planted...
Natural Eczema Relief Brand Gently Soap Scores A Deal On “Shark Tank”
The public only saw a couple of minutes of Gently Soap founder Kristen Dunning’s pitch on “Shark Tank,” but it actually took two hours of cajoling for her to land a deal on the ABC business competition show....
Former Allure EIC Michelle Lee Advises Brands To Take A Beat Before Weighing In On Social Issues
About two years ago, Michelle Lee stepped down from Allure, where she was editor in chief for nearly six years, but she didn’t step away from beauty. Today, as founder and principal at marketing and public relations agency...
6 Buzzy “Athbeauty” Brands To Put In Your Gym Bag
Roughly one in five Americans exercise daily—and many more are outfitted like they do. Lululemon crossed $1 billion in sales in 2011 and $8 billion last year based on interest in athleisure style whether its customers are...
What Happened When “The DTC Guy” Nik Sharma Bought And Completely Overhauled Body Care Brand Long Wknd
Just because he’s called “The DTC Guy” doesn’t mean every DTC brand’s business is a cinch for Nik Sharma. In fact, his own brand’s business has been anything but. The CEO of New...
