
Butter Elixir’s Lorenza Pintar Relies On Gut Instinct To Guide Growth
Lorenza Pintar has no grand plan for her brand Butter Elixir. It entered Saks Fifth Avenue last month at the Wellery, the fitness and wellness concept that’s brought salt rooms, exercise classes and fat-freezing treatments to a...

The Dawn Of Dispensary Beauty: Inside The Business Of Selling Cannabis Personal Care
During an otherwise ordinary Monday morning in August, Aillea owner Kathryn Dickinson was on a tough assignment for Beauty Independent doing reconnaissance at Denver marijuana dispensaries. She’d never entered dispensaries before, and her mission was to scout...

Beauty Brand Founders Leave Affected Florida Areas To Spare Businesses From Irma’s Wrath
After touching down in the Florida Keys on Sunday, Hurricane Irma took its last major swipe at the state on Monday, leaving behind flooding, blackouts, lost retail sales, damaged structures and vehicles, and at least four people dead....

The Truth Beauty Company’s Jennifer Freitas Stays Ambitious Amid The Retail Apocalypse
Jennifer Freitas believed there was no reason the women in her hometown of Waterloo, Ontario shouldn’t be able to shop in a high-class beauty boutique. So, she gave it to them. In 2010, she opened an...

Soapwalla’s Path To Natural Deodorant Dominance
Some people are born entrepreneurs and other people are practically forced into entrepreneurship. Rachel Winard is in the latter group. For the former professional violinist and lawyer, a diagnosis of Lupus and skin conditions caused by...