BFFs Jessica Frandson And Jill King Are Breathing New Life Into Aromatherapy With Well-Oiled Luxury Brand Campo
Jessica Frandson and Jill King, friends since teenagehood, didn’t realize they shared a love of aromatherapy until Frandson was visiting King a few years ago. “Jill saw the perfume bottle I had brought with me, said she had the same one, and she showed me her apothecary, which was this whole treasure trove of ...
Lip Venom Inventor Cristina Bartolucci Channels Her Quirky Product Genius Into Building Peek With Merchandise That Couldn’t Come From Anyone Else
Cristina Bartolucci is best known for Lip Venom, the plumping product she invented while helming DuWop Cosmetics with former partner Laura LaRocca, but she’s no one-hit product wonder. Previously chief creative officer of NYX Cosmetics, Bartolucci developed a highlight and contour duo for the brand that’s been a strong seller and, today, conceives of ...
Founder Story: Cindy Luken Of Lük Beautifood
Lük Beautifood founder Cindy Luken has a mantra for our times: “What goes on, goes in.” It’s her elevator pitch honed to a cooking knife’s edge and encapsulates the brand’s chief selling point. Lük Beautifood’s food-based lipsticks not only promise toxin-free high performance, they’re composed ...
22-Year-Old Pacifica, The Natural Brand With Crystal-Infused Scents And Coconut Probiotic Sunscreen, Is Cooler Than It’s Ever Been
When Brook Harvey-Taylor started Pacifica in 1996, many of its current consumers weren’t born yet. The brand has managed to shift distribution from prestige to mass and expand into several categories – it’s gone from fragrance to body care, skincare, sun protection and more – while staying relevant to new generations. “I went ...
Founder Story: Elaine Sterling Reveals Favorite Ingredients Coming Out Of Her Living Laboratory
 Elaine Sterling calls it her living laboratory. Others know it as her eponymous school, The Elaine Sterling Institute in Atlanta, Ga., the foundation on which her reputation and the Elaine Sterling Skincare line was built. ...
“A Vehicle For Impact”: How Badger Became A Natural Products Mainstay Without Selling Out
For many beauty entrepreneurs, selling their brand to a huge company spells success. For W.S. Badger Co. Inc. founder and former CEO Bill Whyte and his daughters, Emily Schwerin-Whyte and Rebecca Hamilton, who recently assumed co-CEO posts, the opposite is true. “The business is not a vehicle for profit. It is a vehicle ...