Cleo&Coco Makes Its Case For A Primo Spot In Natural Deodorant Selections
Almost two decades after weathering the dot-com crash, Cleo&Coco creator Suzannah Raff is at the center of the beauty industry’s great natural deodorant boom. Her odor-busting brand is vying for space at stores as aluminum-free options accelerate across the armpits of this nation. Raff’s foray into the sweaty business began with casual essential oils ...
Nicole Rechelbacher Keeps Intelligent Nutrients At The Forefront Of Environmental Stewardship
Nicole Rechelbacher has an impressive legacy to live up to. Her father Horst Rechelbacher established Aveda in 1978 and the idea that natural products have a place in professional haircare. Before selling Aveda to Estée Lauder nearly two decades later, he founded Intelligent Nutrients, a pioneering organic line that started with supplements and has since ...
Silk Therapeutics Takes Science In A Clean Skincare Direction
Gregory Altman and Rebecca Lacouture, the brainiacs behind Silk Therapeutics, are smarter than Beauty Independent, but we’ll try to summarize their discoveries for simple folks like us. The skincare company founders figured out how to stabilize liquefied silk and earned six patents related to the process. “We knew that, if we could take the ...
Argan Oil Authority Kahina Giving Beauty Is In It For The Long Haul
Kahina Giving Beauty founder Katharine L’Heureux never set out to be a beauty entrepreneur. Raised on a vineyard in Napa Valley, she received an English degree from UC Berkeley before starting her career in New York publishing and later co-founding the public relations firm Welles Phillips & Associates in San Francisco. While at the ...
Kayo Is Making Body Care Much More Than A Beauty Industry Afterthought
Kayo Better Body Care is premised on a basic fact: most skin isn’t on the face. The emerging brand is bringing body into the heart of the antiaging regimen. “Our mantra is face care for body care. It’s good enough for your face, but formulated for your body,” says Carrington (CJ) Snyder, who founded ...
Indie Beauty Stalwart In Fiore Succeeds With Steady Growth
In Fiore is one of the original indies. Founder Julie Elliott foresaw a demand for luxury natural beauty products long before it came to fruition. To take advantage of heightened consumer interest today, she’s maneuvered her brand through retailer denial, Asian expansion, product experimentation, supply chain adaptation and the online environment. “Eighteen years of steady ...