Ingredient Anthropologist And Skincare Chef Graydon Moffat Has Guided Her Brand From Yoga Sessions To 100 Stores And Counting
Graydon Moffat dabbled in several occupations, including artist, yoga teacher and chef, before her interests collided in clean skincare. Moffat’s namesake brand Graydon is propelled by her chef-like enthusiasm for formulating and finding potent natural ingredients, artist-like creativity channeled into product development, and yoga teacher-like passion for centeredness and self-care. “We are part of ...
Eric Sakas, Former Boyfriend And Business Partner Of Kevyn Aucoin, Reflects On Working With The Makeup Master And Developing A Brand Of His Own
If the beauty industry was simply about hawking products, lipstick would be sold at swap meets instead of department stores, and salons would be gas stations and to-go places instead of informal counseling centers. Kevyn Aucoin, a gay adoptee who grew up in Lafayette, La., and flourished in New York City, had profound makeup ...
First Amazon, Then The World: Herbal Dynamics Looks To Expand From The Web To Retail Distribution
While some beauty companies still shun Amazon, Herbal Dynamics Beauty embraces it wholeheartedly: the plant-based beauty brand launched on the e-commerce behemoth exclusively as it got its own website up and running. Co-Founder Moe Kittaneh’s vast and varied entrepreneurial experience influences the skincare startup’s unorthodox approach to ...
Skincare Brand Jordan Samuel Is Riding A Direct-To-Consumer Model To $1M In Sales This Year
Skincare customers can buy a product from Jordan Samuel for less than it costs to attend the Pacific Northwest Ballet, where founder Jordan Samuel Pacitti spent 11 years as a professional dancer. The brand’s relatively low prices for the prestige segment are both strategic and principled. Pacitti doesn’t want quality skincare to be ...
Lo & Behold Gets Ahead By Not Following How Other Brands Get Ahead
Lo & Behold founder Elisabeth Chadbourne traces her passion for natural ingredients back to high school when she worked on a farm in her hometown Durham, N.C., with an herbalist. After learning how to use plants like echinacea and goldenseal for healing, she felt confident enough to tinker with her own homeopathic formulations. ...
Up, Up And Away: Publisher Nader Naeymi-Rad Charts Beauty Independent’s Expansion
One year on and Beauty Independent keeps gaining altitude, and Nader Naeymi-Rad couldn’t be more pleased. Naeymi-Rad is co-founder (along with Jillian Wright) of the Indie Beauty Media Group, Beauty Independent’s parent company, and he also serves as Beauty Independent’s publisher and principal architect. We sat down with ...