Lather’s Long, Healthy History In Wellness Personal Care
Talk about jumping on a trend early. Emilie Davidson Hoyt focused on natural beauty and personal care years before Tata Harper bought a Vermont farm. Launching Lather in 1999 after migraines prompted her to avoid synthetic ingredients, Hoyt developed her holistic skincare company in a manner that today seems almost ...
SkinOwl’s Annie Tevelin On Generating Profitable Growth Without Being Too Salesy
Annie Tevelin, founder of the skincare brand SkinOwl, is the original SkinOwl. Long before Facebook groups were brand-building exercises, she doled out sage beauty advice on the social media network to an invite-only assemblage of 1,600 people with the bird of prey name. “An owl is a messenger of wisdom and their ...
Smoothie Beauty’s Stephanie Peterson Serves Up Fresh Skincare
We’ve heard of skincare that looks good enough to eat, but we’ve never actually considered taking a bite until Smoothie Beauty came along. The new brand from beauty blogger and model Stephanie Peterson, who’s graced Mary Kay, Clinique, Olay and Nivea ads, teems with organic ingredients, including papayas, avocados and blueberries, ...
Rebel Cause: Regina Merson Reimagines Makeup For Modern Latinas
Regina Merson often straddled two cultures and careers. She spent most of her life in the United States, yet has a deep attachment to her native Mexico; and she was an unhappy attorney with a side passion for makeup. Merson merged her interest and background in Reina Rebelde, a beauty brand ...
Soapwalla’s Path To Natural Deodorant Dominance
Some people are born entrepreneurs and other people are practically forced into entrepreneurship. Rachel Winard is in the latter group. For the former professional violinist and lawyer, a diagnosis of Lupus and skin conditions caused by the disease (rashes, hives, eczema, blisters, psoriasis patches and more) compelled her to develop products that ...
Lash-Boosting Brand Plume Takes A Family-First Approach
Lauren Bilon has gone from being a stay-at-home mom to spearheading the skyrocketing natural hair and lash brand Plume. In two years, Plume has entered Nordstrom, Credo and The Detox Market in the U.S., and expanded abroad to Europe, Mexico, New Zealand, Australia and other Asian countries. Bilon has driven the ...