What Retail Apocalypse? Indie Beauty Shops Spread Across The Country

The entrepreneurial bug that’s bitten beauty and wellness brand founders has spread solidly to the retail sector. In the last few years, independent beauty stores have popped up in cities across the country, and existing concepts have expanded....

Veteran Beauty Editor Kelly Atterton’s New LA Store Aims To Build Indie Beauty Brands’ Businesses

There remains an analog interaction at the core of increasingly digitized beauty journalism: the deskside. Kelly Atterton, beauty director of C Magazine and former West Coast editor of Allure, has experienced the rite involving a founder or representative...

Former John Lewis Buyer Rebecca Saunders Opens London Pop-Up Shop Seekology To Showcase Emerging Beauty Brands

Seekology is definitely not your average Boots. The pop-up concept store in London’s Richmond area displays merchandise on tables rather than shelves and presents emerging brands with descriptions sharing their...

E-Commerce Platform Undrgrnd Beauty Is Out To Uncover The Big Brands Of Tomorrow

Beauty superfans have a new e-commerce destination to satisfy their obsession. Undrgrnd Beauty showcases emerging brands from around the world that co-founders and beauty industry veterans Neil Petrocelli and Ehrin Fitzpatrick believe are destined to become cult favorites....

Two OB-GYNs Launch E-Tailer Intimate Wellness Shop With A Diverse Array Of Women’s Health And Sexual Pleasure Products

In nearly two decades as an OB-GYN, Janet Williams has tended to hundreds of patients that apologize for asking about issues they’re dealing with. “It’s crazy that they feel that way. We want to shift that way of...

Former Harvey Nichols Buyer Zahra Broadfield’s New Site SUST Beauty Makes Clean Beauty Easy And Cool

Whatever remnants of crunchiness are left in clean beauty, SUST Beauty wants to banish them for good. The new London-based e-tailer from Zahra Broadfield, formerly beauty buyer at Harvey Nichols, puts its initial lineup of nine eco-friendly...