Essential Apothecary Alchemist Showcases Carefully Crafted Products In A Small Seattle Shop

Essential Apothecary Alchemist founder Kate Poole is coming out of her shell at the brand’s quaint new shop in Seattle. “I’m hoping the storefront gives me a little bit more legitimacy I suppose. It puts the brand more...

J. Crew Catches The Indie Beauty Bug

What goes better with a J. Crew blazer than a swipe of bright lipstick and perfectly polished nails? The proprietor of preppy is completing women’s outfits by moving into makeup, skincare and nail lacquers, a rite of retail...

Gut Growth: The Beauty Chef Spreads Across Sephora

The Beauty Chef is cooking up some major distribution gains. The Australian ingestible beauty brand is rolling out across the Sephora chain in January after hitting inner beauty endcaps at 26 of the specialty retailer’s doors on Sept....

Carbon Beauty Is Natural Beauty Brands’ Chief Protector And Growth Engine On Amazon

Carbon Beauty is evidence that luxury beauty can work in Amazon’s price-driven environment. The company has become one of biggest purveyors of natural beauty on Amazon because of its stellar upscale selection (Herbivore Botanicals, Moon Juice, Fat And...

Freshness Proponent Nuori Isn’t Here For Your Stale Skincare

“Freshness is such a megatrend in food, shouldn’t it come to beauty?” wonders Jasmi Bonnén, not the least bit rhetorically. Two years ago, she launched Nuori, a brand built around bringing skincare products to shelves and conscious shoppers...

Orgánachs Farm To Skin Proves Natural Beauty Products Aren’t Only For New Yorkers And Angelenos

Signs of natural beauty stretching from niche to mainstream are popping up in town after town in this country. Westport, Conn., is case in point. The affluent community outside of New York City got its own clean beauty...