At Brightly, The Product Drop Model Is Getting More Ethical And Environmental

Buying stuff isn’t an ecological pursuit. Brightly, the conscious consumerism content-cum-commerce platform, is the first to acknowledge that. “We want to help you cut down your consumption together with us and our community, but it’s about being...

After The Pandemic Left Her With Almost Nothing, Angelica Sele Has Strengthened Angelica B Beauty As A Women’s Self-Care Space

Admitting she can be cheesy, Angelica Sele makes it a point in meetings to tell her employees at Angelica B Beauty, a spa and store in San Diego, that what they do is special. “We help our...

Adit Retailer Spotlight: Bluemercury’s Pandemic Evolution

Bluemercury is entering a new era. On Monday, Maly Bernstein, former VP of e-commerce at CVS, took over the CEO reigns from Marla Beck, who, with her husband Barry, started the beauty specialty chain with a single...

Grove Collaborative’s Strict Brand Criteria Are Designed To Foster A More Ethical CPG Industry

Last year, Grove Collaborative CEO and co-founder Stuart Landesberg told Inc. magazine he reached out to 176 firms and was rejected after 75 pitches before finally landing $6.7 million in series A funding for the natural home...

Haven Well Within’s Timely Mission To Help Women Turn Their Homes Into Sanctuaries

Before the pandemic, as millennials came of age as powerful consumers, their interest in experiences over things began to shape how companies selling to them oriented their businesses. Sycamore Partners-owned Talbots was one such company. Under the...

The Opposite Of Fast Beauty: How The Conservatory Curates An Assortment Built To Last

When Vogue contributing editor Robert Sullivan wrote in 2019 that The Conservatory’s Hudson Yards opening represented “a sea change, a true tipping point, for retail,” the ensuing dramatic tipping points for brick-and-mortar stores were far beyond the...