In Skincare, Some Like It Warm

With chillier temperatures on the way, skincare is getting hot. Blazing products in the category promise a mild to spicy warming effect as beauty shoppers pick up products that go beyond blah. Among the steamy...

5 Beauty And Wellness Opportunities Ozempic Is Opening Up

By 2030, there’s projected to be 30 million users of GLP-1 drugs like Ozempic, Mounjaro and Zepbound in the United States, roughly equivalent to the number of people in the country who have eczema,...

It’s All A Blur: Why Seemingly Every Beauty Brand Is Launching Products Promising Blurring Effects

No, you’re not seeing things. “Blur” has become the latest big beauty buzzword.  Whether with setting powders, lipsticks, liquid blushes or even neck skincare products, at least a dozen brands, including Huda...

Inside The Minds Of Beauty’s Dupe Culturistas And Emerging Counterculturists

Any consumer with enough credit or money stowed away—or the guile to convince others to unload their bank accounts—can buy an expensive beauty product, but not any consumer can find a great duplicate of that product...

Sex & Well & Rock & Roll: How Wellness Brands Are Trying To Elevate The Festival Experience

Select attendees of this year’s Glastonbury Festival, an annual five-day live music event in Sommerset, England, had the opportunity to treat themselves to a super-posh experience. When they weren’t dancing to LCD...

The Beautification Of Bug Repellent

Insect repellent is the latest unsexy category getting a glow-up.  Brands such as Mimikai, Buzzie, Sckrfree and Swarm are making it buzzy with the aim of unseating dominant