Trends

The Patch Parade: Personal Care And Wellness Brands Offer Lo-Fi Wearables Addressing Health Concerns
A wave of consumer packaged goods brands is tackling wellness from the outside in with wearable offerings such as stickers and patches designed to meet consumers’ health and personal care needs. The...



From Boob Jobs To Breast Wellness: A New Generation Of Brands Is Evolving The Beauty Industry’s Relationship With Breasts
The beauty industry has long preyed on insecurities about breasts with products and procedures designed to have them fit a narrow societal ideal. To this day, most of the beauty offerings for breasts...

The Future Of Beauty Includes A Focus On Joy, Phygital Environments And Biotechnology
With the pandemic, global climate crisis, war in Ukraine, inflationary pressures and, in the United States and elsewhere, threats to women’s reproductive rights, people are going through a lot right now. Against that backdrop, at the New...

Indie Beauty Snapshot: 13 Trends Rising In The First Quarter Of 2022
As we cross the second anniversary of the World Health Organization’s declaration that COVID-19 is a global pandemic and lockdowns occurring in the United States, it seems like we should be celebrating human persistence and ingenuity, right? But...