Trends

During the pandemic and Black Lives Matter protests over the summer, The Ready Set, a diverse coalition of former L’Oréal USA executives and beauty business consultants, united to forge a new path for multicultural beauty...

“This is the year that clean beauty just equaled beauty,” says Julie Pefferman, a cosmetic chemist and founder of The Lab & Co., an indie beauty incubator behind such brands as healthy self-tanning specialist Cleantan, personal lubricant...

In a typical year, Beauty Independent would have produced four Trend Reports by now, following the four Indie Beauty Expos—Los Angeles, Berlin, Dallas and New York—that were planned for the first eight months of 2020. The...

Until a few years ago, most people in the western world may have considered chocolate merely a guilty pleasure. Today, the people behind various cacao-infused items, from foods to skincare products, believe it could be much...

As consumers stuck at home adhere to shelter-in-place mandates, they care less about perfect nails than they do squeaky clean hands. As they pound on their smartphones with sanitized fingers, they’re busily researching ingredients with antibacterial, antiviral, antiseptic...

During this period of global pandemic, beauty entrepreneurs must balance decisions about their personal lives with decisions about how to handle their businesses. For a lucky few personal care, cleanser and sanitizer companies, the tough...