Modern consumers want new, better, and different brands. Incubators have swooped into the beauty industry with skills—particularly involving speed to market, digital distribution, influencer relationships and category proficiency—conglomerates historically haven’t had. Join Nader Naeymi-Rad and three brand building experts focused in AI technology, luxury wellness and celebrity-backed start ups as they discuss which segments they are placing their bets on, where they are investing resources in 2021 and successful creative and multi-channel growth strategies for young brands.
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Expert Dialogue Move Over Skincare. Incubators Look To Other Categories To Grow Their Portfolios Skincare, you've had a good run. As beauty incubators and investors eye the product landscape, they single out masstige body care, supplements and prestige haircare as big opportunities in 2021. During Beauty Independent's In Conversation webinar last Wednesday, those were the... READ THE FULL ARTICLE →