Brand Report
Opulus, Clarisonic Co-Founder’s Single-Serving Skincare Brand, Shutters
Opulus Beauty Labs, the skincare device brand Clarisonic co-founder Robb Akridge launched in 2020, has closed. The closure, which occurred on Dec. 30, was announced on Opulus’s website, where it addressed customers by...
Yendy Skin’s Adobe Advertising Partnership Drives Global Brand Recognition And 300% Sales Growth
Yendy Skin founder Julian Boaitey first discovered the Adobe advertising campaign he stars in had gone live through his friends and family, who blew up his phone with texts that they spotted it on Disney Plus, Netflix,...
5 New Sexual Wellness Products For A Steamy Valentine’s Day
The National Retail Federation and Prosper Insights & Analytics predict record Valentine’s Day business this year of $27.5 billion, up from last year’s $25.8 billion and the previous record of $27.4 billion in 2020. Over half of...
Skincare Company Stratia Opens Contract Manufacturer Sespia To Serve Small Beauty Brands
Stratia, the science-forward direct-to-consumer skincare brand, is branching out to serve other brands with Sespia, a new contract manufacturing, formulation and fulfillment subsidiary. As medium and big beauty manufacturers consolidate, Sespia’s...
Former StiVectin Exec Emphasizes Transparency And Clinical Results At New Skin Longevity Brand Parëva
Smitha Rao, a microbiologist who’s created 200-plus haircare, skincare and wellness products and worked on over 15 brands, including Sugarbear and StiVectin, where she was previously chief innovation officer and VP of product development and regulatory affairs, respectively,...
Latina-Founded Haircare Brand Eva+Avo Makes Major Retail Push At Target, Walmart And CVS
Latina-owned avocado oil-powered haircare brand Eva+Avo is entering a store near you. It’s more than doubling its retail reach by launching at 1,030 Target doors and landing on 800 end-caps at the chain following an online debut...
