A Dozen Indie Beauty Trends Coming To The Fore In The Second Quarter Of 2022

After months of soaring inflation preceded by months of a global pandemic, are we now to endure a recession? If you feel at the end of your rope, you’re not alone. In reporting for this quarterly...

The “Hairification” Of Skincare

On August 19, five hair and scalp care products from The Inkey List, which is best known for hero ingredient-powered skincare, are landing at Sephora stores following the brand’s extension from skincare into hair and scalp care...

From Boob Jobs To Breast Wellness: A New Generation Of Brands Is Evolving The Beauty Industry’s Relationship With Breasts

The beauty industry has long preyed on insecurities about breasts with products and procedures designed to have them fit a narrow societal ideal. To this day, most of the beauty offerings for breasts...

The Future Of Beauty Includes A Focus On Joy, Phygital Environments And Biotechnology

With the pandemic, global climate crisis, war in Ukraine, inflationary pressures and, in the United States and elsewhere, threats to women’s reproductive rights, people are going through a lot right now. Against that backdrop, at the New...

Indie Beauty Snapshot: 13 Trends Rising In The First Quarter Of 2022

As we cross the second anniversary of the World Health Organization’s declaration that COVID-19 is a global pandemic and lockdowns occurring in the United States, it seems like we should be celebrating human persistence and ingenuity, right? But...

Is “Skinification” Of The Nail Segment Next?

Last year on Oct. 8, a TikToker with the handle Yariramayo posted a video showing her nails before and after she used Nail-Aid’s nail strengthener Biotin Ultimate Strength. They went from scuffed and weak to clear...