Brands
How A Hairstylist Became One Of TikTok Shop’s Biggest Livestream Stars And Surpassed 1M Orders
Three years ago, Mandys Peña was a hairstylist with a small beauty business and online following. Today, she is one of TikTok Shop’s biggest beauty success stories. The founder of Simply Mandys became the first...
Inside A 40-Year Contract Manufacturing Playbook And How The Next Generation Is Rewriting It
As private equity activity in beauty picks back up and large players continue acquiring brands and capabilities, contract manufacturing is consolidating just as product cycles are compressing. Beauty brands are rethinking what they need from a...
Jayson Tatum- And Jude Bellingham-Backed Onside Plays To Win In Men’s Personal Care
As some men embrace the intense self-optimization of looksmaxxing, a growing crop of brands is catering to those more interested in softmaxxing or gradual self-improvement. Newcomer Onside is hoping to become a leader among them. At the...
Evenmouth Brings A Clinical Edge To Oral Care’s Longevity Conversation
Evenmouth, an oral care brand launching today, is betting that the future of both oral and overall health lies in a balanced oral microbiome. Founded by dentist Eve Lofthus, Evenmouth distinguishes itself in...
Clear Health Launches Topical Isotretinoin As Alternative To Oral Accutane
Clear Health is launching a topical skincare regimen featuring isotretinoin, the active ingredient in Accutane, as it seeks to address concerns about oral treatment, reach more patients and differentiate itself in a crowded telehealth sector....
How Two Best Friends Are Bootstrapping Bur Bur To A Projected $20M In 2026 Sales
In an industry rife with celebrity-fronted brands and venture capital-fueled blitz scaling, clean scalp and strand care brand Bur Bur is proving that product performance and a slow and steady strategy might be the most...
