Retail Report

For beauty brands chasing growth on TikTok Shop, the algorithm isn’t the main challenge. The economics are. Beauty sales on TikTok Shop jumped 96% in the first quarter to nearly $1 billion, according to data intelligence platform

Launching at Sephora is only the beginning, not the end goal, of building a sustainable beauty brand. In acknowledgment of that reality, the beauty specialty retailer is revamping its Accelerate program for emerging brands to focus...

As the beauty category expands on Amazon, sales are increasingly consolidating around brands aggressively leveraging the platform as a growth engine rather than simply a replenishment channel. According to a report from beauty e-commerce agency Navigo, the...

Ipsy is thinking outside the box, literally, leaning into creators, regional activations and IRL experiences as it attempts to stay culturally relevant in a beauty industry that has absorbed many of its early innovations. Along with

Target’s bestselling skincare brands in the first quarter reveal a category driven by distinctiveness, routine utility, accessibility and impulse appeal rather than any single product trend or positioning strategy. According to a new report from...

For many emerging beauty brands, landing on the shelves of Sephora or Ulta Beauty is the ultimate validation, but achieving profitability is becoming more elusive as retail costs continue to climb. Brands are being forced to think...