Credo, Cos Bar And Feelunique Execs On The Biggest Mistakes Emerging Beauty Brands Make

Even for the best brand, the wrong road can lead to ruin. “The biggest mistake brands make in my point of view is certainly distribution and distribution choices because it creates so many problems,” said Annie Jackson, COO...

“Stitch Fix For Skincare”: New E-Tailer Kura Skin Makes It Easy To Put Together Skincare Routines

Not everybody is dissecting AHAs on Reddit. Kura Skin assembles customized skincare regimens for consumers who aren’t armchair cosmetic chemists. Directed by a quiz covering age, location, existing product usage, and skin concerns, sensitivity, tone and type,...

CAP Beauty’s Next Chapter

CAP Beauty, the chic shop-spa concept instrumental in redefining beauty with its no synthetics standard, incorporation of internal remedies such as adapotgens and CBD, celebration of indie brands and editorial-level content, is closing its tiny West Village...

Ulta Beauty And Sephora Take Different Approaches To Raising Their Clean Beauty Profiles

Last week, both Sephora and Ulta Beauty revealed major clean beauty initiatives. The former is launching 11 products from the direct-sales brand Beautycounter online on July 7 before they arrive at stores in August. The latter...

Green Beau Makes Sure Men Are Included In Clean Beauty

Like many men with no clue about clean beauty, William Powell was introduced to it through his wife. In Powell’s case, his wife, Citrine Natural Beauty Bar owner Melissa Lenberg, was pretty familiar with the subject. “At...

What’s The New Look Of Beauty Retail?

Even before the pandemic, market conditions hadn’t been kind to brick-and-mortar retail. The rise of online shopping, outdated malls, shifting tastes of young generations and the collapse of department stores have been well-documented. The one bright spot? Thriving...