Forget Luxury: Value Retail Is Where The Beauty Boom Lives

Manny MUA, aka makeup artist Manuel Gutierrez, was downright giddy making his way to Dollar General, a store he had never previously visited, for a recent beauty haul. When he entered, he was pleasantly surprised to see...

Why The Makeup Wipe Status Quo Will Get Wiped Out

In a lighthearted Harper’s Bazaar video on her nighttime skincare routine posted in August of last year, Rihanna weighed in on a serious topic: the effect makeup wipes are having on the environment. “I used to use...

An Autopsy Of Rodin Olio Lusso And The Challenges Conglomerates Face Taking Over Small Brands

From 2014 to 2016, Estée Lauder Cos. Inc. acquired seven brands—Rodin Olio Lusso, Becca Cosmetics, Too Faced, Editions de Parfums Frédéric Malle, By Kilian, Le Labo and GlamGlow—and boosted the size of its minority stake in an eighth,...

Sun Protection Brands View Gwyneth Paltrow’s Spotty Sunscreen Application Going Viral As A Teaching Moment

Gwyneth Paltrow recently came under fire for something unrelated to exploding vagina-themed candles or unsubstantiated claims about yoni eggs.  Last week, after Vogue posted a video of the Goop founder and actress sharing...

After The Atlanta Shootings, Fears Over Safety Rise At Asian American-Owned Spas And Salons

In the wake of shootings that killed eight people in the Atlanta area last month, including six of Asian descent, the places where the victims worked—Gold Spa, Young’s Asian Massage and Aromatherapy Spa—have been splashed across the news....

A Cosmic Guide To April: Horoscopes For Beauty Entrepreneurs

As we enter a new astrological cycle, identity and individualism come to the fore with more significance. Brand owners are accustomed to sharing their entrepreneurial journeys, but no longer can these stories be told without acknowledging the personal...