How Personal Care Brand Bite Is Making Refills A Major Business Driver

Millions of people have viewed Women’s Health’s 2018 Facebook video showing Lindsay McCormick, CEO and founder of Bite, chew toothpaste before brushing her teeth. For probably the overwhelming majority of those people, the activity seemed a...

Wonderskin Aims To Go Viral Again With The Launch Of Makeup-Meets-Skincare Range Purevoc

Today’s beauty brand founders often didn’t start concocting creams in their kitchens. With digital marketing prowess critical, entrepreneurs with online expertise have been successfully entering beauty by building teams of industry veterans who create products practically guaranteed...

Dr. Dennis Gross Skincare Co-Founder Carrie Gross On How The Brand Has Remained Relevant For Decades

While Dr. Dennis Gross Skincare features the name of the practicing dermatologist and skin cancer researcher that launched it more than two decades ago, Gross’s wife Carrie is the brains behind a lot of its operations. She...

“Much More Than Makeup”: Emerging Brand Fluff Challenges Beauty’s Problematic Consumer Culture

Can a company sell beauty products while underselling the significance of the beauty industry? Frank Body co-founder and Fluff founder Erika Geraerts thinks so. After leaving the brand known for its coffee scrub, cheeky persona...

What Leah Wyar Is Doing To Make Beauty Site Byrdie Fly

When Leah Wyar decided to move from Hearst to Dotdash nearly three years ago, she didn’t really know what she was signing up for. That’s because the media company hadn’t yet revealed its acquisition of beauty website...

If Beauty Is Serious About Sustainability, Contract Manufacturers Have To Commit To It. Voyant Beauty Is Doing Just That.

The behind-the-scenes greening of beauty factories has gone largely unnoticed. Voyant Beauty wants to change that. In a first for large-scale beauty manufacturer in the United States, the company has undergone an environmental, social and governance...