Lilac St. Brings In New CEO As It Eyes $20M In Sales
Lilac St. is hitting the gas pedal on growth. Founder Alicia Zeng has appointed Brianne Moore Price as CEO of the six-year-old at-home false eyelash brand, tasking her with leading it into its...
Violette_FR Lands $5M From Existing Investors In Tough Makeup Funding Market
In a challenging funding environment for color cosmetics, Violette_FR has raised $5 million from a tight circle of existing backers, demonstrating their conviction that the brand could be an eventual winner when appetite...
Feel Peptides Raises $3M To Bring Elevated Branding And Accessibility To Peptides
In the fast-growing peptide space, where consumers have often turned to gray-market operators and compounding pharmacies, Feel Peptides is aiming to legitimize the category by pairing pharmaceutical-grade products with a luxury brand sensibility, and...
The Med-Spa-ification Of Skincare Marketing
Beauty is being injected with med-spa marketing. Read a recently launched topical skincare product description page today and you may feel like you’re researching an aesthetic procedure rather than a serum. From drugstore brands...
Skin At Peace Pushes Clean Beauty Further With Fresh-Made Skincare Avoiding Preservatives
While many in the beauty industry have pushed back against clean beauty and the removal of long-used ingredients like parabens and phthalates, Skin at Peace is moving in the opposite direction with a hyper-clean philosophy centered on...
