Brand Report Vitruvi’s Dynamic Skincare Merges DIY And Customization Trends For The Most Millennial Beauty Mashup Ever
Tech Check New App BClean Lets Clean Beauty Enthusiasts Chronicle And Share Skincare Experiences
Launching Beauty Meet The Brand Reimagining The Self-Tanning Category As Everyday Safe Sun Care
Blingy Hair Removal Brand Wakse Is Changing The Waxing Segment While Piling Up Anything But Chump Change
It’s not typical to run across a brand pitching itself as owned by two hairy guys, but Wakse isn’t a typical waxing brand. Rolling out to Ricky’s NYC, it’s shaking up a sleepy category with glistening rose gold, gold and silver wax that’s instant Instagram bait for millennials who’ve splashed social media ...
How Lauren Napier Is Promoting Black Women-Owned Luxury Brands This Holiday Season
Lauren Napier has brought together 10 black women-owned beauty, fashion and lifestyle brands for a giveaway of more than $1,000 worth of covetable goods, including a Monrowe hat and set of Marie Hunter Beauty lipsticks, to help them gain holiday season traction. “I [didn’t have] the budget to compete with ...
Khulan Davaadorj, Founder Of Mongolia’s First Organic Skincare Brand, Has Overcome Flooding, Theft, Copycats And More To Build A Global Business
The ups and downs of Khulan Davaadorj’s entrepreneurial journey could give a roller coaster a run for its money. The founder of Lhamour, Mongolia’s first organic skincare brand, has dealt with theft, flooding, copycats and distribution setbacks, but they haven’t stopped her quest to put her home country on the beauty map. Davaadorj ...
Steep And Staggered Discounts Caused Indie Beauty Sales To Sizzle On Cyber Monday
Indie beauty brands plunged into Cyber Monday with heavy discounting that caused sales to skyrocket, but they faced mounting questions about the impact of slashing prices on consumer purchasing behavior and the health of their businesses long-term. Across the e-commerce landscape, Cyber Monday smashed records to become the top digital shopping day of all ...
How Indie Beauty Entrepreneurs Effectively Manage Their Teams
In this edition of Beauty Independent’s ongoing series posing questions to beauty entrepreneurs, we ask 12 founders and executives: What’s the hardest part of being a manager, and how do you approach the challenge with your team?