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A Dozen Indie Beauty Trends Coming To The Fore In The Second Quarter Of 2022
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Brand Founders And Executives’ Favorite Beauty Stores, Spas And Salons
Perhaps unsurprisingly, individuals who have chosen a career in beauty are often also fervent beauty consumers with the inside scoop on the best of their local beauty scenes. In this edition of Beauty Independent’s ongoing series posing questions...
Nuebiome Is The Pre-, Pro-, And Postbiotic Powered Brand Made For And By The Hardest Working Hands
Long before everyone was (hopefully) washing their hands incessantly to help stanch the spread of COVID, healthcare workers were lathering up dozens of times a shift with harsh soaps, and suffering from dry and sometimes cracked...
Pursuing An Atypical Approach To Multichannel Distribution, Conscious Coconut Lands At 600 Whole Foods Stores
Conscious Coconut founder Danielle Conte has her own take on distribution—and it just landed her brand in 600 Whole Foods stores across the United States. Landing in Whole Foods and retailers like it weren’t part of Conte’s...
“Everywhere That Neutrogena Is”: How President Melanie Bender Is Leading Clean Skincare Brand Versed’s Next Growth Phase
Under the guidance of president Melanie Bender, Versed is bringing people into the clean, sustainable beauty segment. For over half of the skincare brand’s customers, it’s the first eco-minded skincare brand they’ve purchased from, and for...
Sknmuse Founder Ezinne Iroanya Strives To “Authentically Represent What Black Luxury Means To Us”
When Ezinne Iroanya, founder skincare and body care brand Sknmuse, won the $20,000 Cantu Elevate Grant last month, it felt like a full-circle moment. Before she moved to Oklahoma on her own at 16 years old,...
