The makeover show is receiving a makeover of its own to suit the social media age. New YouTube series “Inner/Outer Beauty” documents women confronting anxiety, depression, substance abuse and feelings of inadequacy as they modify their appearance with non-invasive aesthetic procedures and professional beauty services while working through their personal strife. During the ...

Sekhmet Ventures, a venture capital firm specializing in clean beauty and wellness, has invested in the boundary-busting natural fragrance brand Heretic. The amount of the firm’s investment wasn’t disclosed, but it injects startups with on average $500,000 to $1.5 million in seed funding, and accelerates their business through its technological, financial, marketing, ...

Rare Beauty Brands, a new company from the leadership of Patchology built to foster emerging brands, has purchased Plant Apothecary. The company focuses on brands with groundbreaking entrepreneurs spearheading product development, clear points of differentiation and masstige to prestige positioning that have demonstrated market traction, but aren’t equipped with the funding, skill ...

Toilet paper doesn’t have to look like crap. After selling Southern California nail salon chain Bellacures in 2017, Samira Far has returned to the entrepreneurial arena with No. 2, a new brand modernizing the design and sustainability profile of the bathroom staple. It hits at the intersection of two trends: a burgeoning ...