Brand Report

New Silk Staples Line Good Side Helps Consumers Get Their Beauty Sleep In Style

From the pop-idol posters of our teenage years to the duvet covers that have to be just so when we grow up, our bedrooms are an articulation of who we are—and one that’s particularly true to us because...
Brand Report

EXCLUSIVE: Actress Ashley Greene Khoury And Sister-In-Law Olivia Khoury Launch Reproductive And Hormonal Health Company Hummingway

Ashley Greene Khoury’s body went haywire a few years ago when she stopped using the hormonal birth control she’d been on since she was 16. “I went from experiencing no [period] symptoms to having...
Brand Report

Just B Is Out To Make Makeup Easier For South Asian Consumers—And Everyone Else, Too

Bina Khan and Madiha Chan have what Khan affectionately calls a “long, sweet association.” A makeup artist for 25 years, Khan did Chan’s makeup for her wedding nearly 10 years ago and went on to handle Chan’s sisters’...
Brand Report

Founders Studio Is On A Mission To Build A Support System For Black-Owned Beauty And Wellness Brands

From Madam C. J. Walker to Lisa Price and Alonzo Herndon to Tristan Walker, the beauty industry has offered Black entrepreneurs a path to wealth, however imperfect, that can bridge generations. Kendra Bracken-Ferguson wants that path to simultaneously...
Beneath the Surface

Most Beauty Products Become Trash. Brands Are Increasingly Making Mascaras That Don’t Have To.

Even the most minimalist makeup consumer doesn’t skip mascara. The lash lifter is perennially popular and making a better one is the dream of practically every cosmetics brand that comes to market. According to data for the United...