No Stupid Questions
Beauty Brands Are Using The Term “Pro-Aging,” But Is The Industry Making Strides Against Ageism?
In the fight against ageism, which the American Psychological Association describes as “the last socially acceptable prejudice,” ageism appears to be winning—or at least landing major blows. According to an AARP survey, almost two-thirds of workers 45...
What It’s Like For Emerging Beauty Brands To Operate In A Higher Interest Rate Environment
Upon raising its key interest rate a quarter of a percentage point last week to about 5.1%, the highest rate in 16 years, the United States Federal Reserve indicated it could pause interest rate hikes...
Indie Beauty Brands Are Already Using AI In A Big Way. Here’s How.
For the latest edition of our ongoing series posing questions relevant to indie beauty, we asked 19 beauty entrepreneurs, executives, public relations professionals and marketing specialists the following questions: Will you use AI in your business? Why or...
These Are The Next Big Sustainability Issues The Beauty Industry Should Address, According To Beauty Entrepreneurs
After the world celebrated the 53rd annual Earth Day last week, we decided it could be worthwhile to look forward to how the beauty industry might make future Earth Days better celebrations of progress. So, for the latest...
Product-Market Fit Is An Oft-Uttered Business Term. How Does A Beauty Brand Actually Accomplish It?
Brand founders are being impressed upon to establish product-market fit during an economically precarious period in which business fundamentals are a focus. Exactly what constitutes product-market fit, however, is difficult to pin down. On Twitter, Sarah Moret, founder...
Brand Founders Get Real About Bootstrapping In An Uncertain And Crowded Beauty Market
Murphy Bishop, co-founder of The Better Skin Co., believes it’s incredibly tough to be a bootstrapped beauty brand today. Not only are bootstrapped brands competing against well-funded players, they’re trying to navigate a beauty industry...
