Nine Beauty Entrepreneurs And Execs On The Personal And Professional Impacts Of Having COVID

There are more than 64 million known coronavirus cases in the United States, and the illness is expected to infect most Americans at some point. As the virus continues to spread, learning from people about their coronavirus...

The Makeup Category Is Expected To Be Strong This Year. Here Are The Trends That Could Define It.

Makeup made a comeback in 2021, and beauty industry analysts anticipate its momentum to continue this year. As the category heats up, we’re curious what products and looks makeup artists, beauty brand founders and executives believe...

How Beauty Brand Founders And Executives Are Handling The Omicron Variant

Almost two years into the pandemic and it’s starting to feel like March 2020 all over again as the Omicron variant overtakes Delta and cases spread across the country and world. We wondered how beaty brand founders and...

Chanel’s $825 Advent Calendar Was A Big Social Media Fail. What Can Indie Brands Learn From It?

The buzz Chanel generated with an $825 advent calendar inspired by its iconic No. 5 perfume wasn’t the kind of buzz it was looking for. After TikTokker Elise Harmon unboxed the advent calendar to reveal keychains, a string...

How The Pandemic Has Permanently Changed Work For Beauty Entrepreneurs And Execs

In this edition of our ongoing series posing questions relevant to indie beauty, we ask 28 beauty entrepreneurs and executives: What ways have your work life and practices changed since the pandemic that you think won’t change back?...

The Beauty Trends Editors, Hairstylists, Makeup Artists And More Hope Will Be Big In 2022

In this edition of Beauty Independent’s ongoing series posing questions relevant to indie beauty, we ask 14 beauty editors, aestheticians, hairstylists, makeup artists and doctors: What are beauty trends you hope to see in 2022?