No Stupid Questions
The Beauty Industry Roles AI Will Kill, Create And Reconstitute
Once a brand pinned down funding, the next step was often to build out its team. That strategy isn’t completely disappearing, but it’s teetering. Today, brands raising money increasingly tout how lean they can stay.
Are Grüns And Rhode Outliers Or A New Blueprint For Building Billion-Dollar Brands Faster?
After Unilever’s $1.2 billion acquisition of Grüns, a supplement brand that grew to over $300 million in less than three years and represents one of the fastest inception-to-unicorn sale trajectories in consumer packaged goods, made headlines...
Beauty’s Even More Fractional Future
It’s harder these days to find a beauty brand that hasn’t used fractional executives than one that has. The rise of these flexible, plug-in team members has been downright stunning, and it’s arrived at a moment tailor-made for...
Is Every Brand K-Beauty Now?
K-Beauty has been a powerful stimulus for the American beauty industry, with sales in the United States surging 37% to surpass $2 billion last year, according to market research firm NielsenIQ. With that success, it’s unsurprising that the K-Beauty...
Beauty Doesn’t Need Another Brand. Here’s What It Does Need
These days, it’s practically become an adage that the beauty industry doesn’t need another brand. Yet at a moment when artificial intelligence is accelerating speed to market across industries, new concepts can be created almost as quickly as...
Estée Lauder And Puig: Strategic Power Move Or Problematic Integration?
This era of beauty M&A may be defined by a stark divide: bulk up or break apart. Conglomerates are either doing sweeping deals to create amoebic organizations that take up landmass in their categories to squeeze out...