“A Fight For Us All”: How Companies Took Action Against Racial Injustice This Week And What You Should Do

I’m writing this article a few minutes before I head out to a protest in New York. It’s been a rough few weeks, and I wasn’t sure I wanted to contribute my take on social media today. I’m...

Content Creator Chelsea Williams On Contracts Restricting Political Speech, Opportunistic Virtue Signaling, Unfollowing People And Equal Pay

In the past week, as protests demanding justice for George Floyd and an end to police brutality against Black people spread across the world, beauty and wellness brands accustomed to posting on social media about serums, soaps...

Five Social Media Developments This Week That Had Nothing To Do With Twitter

The news was all atwitter this week about President Donald Trump’s executive order to review federal laws shielding social media companies from liability. It’s unclear whether the executive order will produce real change. Meanwhile, as digital platforms evolve...

The Five Best Social Media Resources We Spotted This Week

We might have to give up on the idea of a static new normal. For businesses, there’s a rapidly shifting reality as the pandemic’s impacts evolve, and it’s unlikely to pause soon to allow for much reflection. To...

Five Valuable Social Media Resources For Small Businesses

In normal times, small businesses play vital, but often unrecognized, roles in our everyday lives. From the local friendly florist to the pizzeria with delicious slices and the cute gift shop to the maker of our favorite bath...

IBMG Communications Expert Cassandra Boler’s Five Funny And Inspirational Social Media Picks From This Week

Communication and social interaction play vital roles in human life. They underpin how we share information and build relationships. Adhering to social distancing and stay-at-home orders has forced us to completely rethink how we communicate and interact.