Brand Report
Sephora And Ulta Beauty’s Top Haircare Brands Reveal Different Playbooks For Success
New first-quarter data from Jump Accelerator shows there isn’t just one way to win in haircare right now, with brands advancing through identity-centered storytelling and premium positioning at Sephora and performance-led claims, professional credibility and sharper...
Prestige Textured Haircare Brand Adwoa Beauty To Liquidate
Adwoa Beauty, the brand that brought high-performance, high-end textured haircare to Sephora, is liquidating following a court ruling Friday that converted its Chapter 11 bankruptcy case to Chapter 7, according to news first reported...
Beautycounter Alums Revamp Climate-Focused Atmosphera With Hybrid Direct-Sales Model
Atmosphera, the revamped Canadian climate-adaptive skincare brand, has launched in the United States with Beautycounter veterans Katya Johnson, Christi Hucks and Mia Davis at the helm as they seek to reinvent direct selling through a modern affiliate...
What’s Next For May Lindstrom Skin: Fragrance And Retail Growth After Investment
After a four-year hiatus to focus on direct-to-consumer distribution, May Lindstrom Skin resumed retail two years ago and is now building on that momentum with a broader store presence and its...
Ipsy’s Fundraise, Stories & Ink’s Round, Susan Yara’s Playa Play And More Indie Beauty Dish
Stories & Ink, the tattoo aftercare brand founded by Stu Jolley as The Others in 2018, has raised roughly $1.8 million at an $11.2 million pre-money valuation as it sharpens its focus on Amazon and...
Ex-Kenvue And Church & Dwight Execs Launch Dewsy As Body Care’s Next Disruptor
In over three decades in the beauty industry, including as group president of North America and Latin America at Kenvue and CMO at Elizabeth Arden, Kathy Widmer had access to some of the best facial skincare on the...
