Brand Report

From The Founder Of Susteau, New Platform Syndeo Connects Brands With Behind-The-Scenes Biotechnology Innovators
When Kailey Bradt created Susteau, an eco-minded brand that pioneered powder-to-lather shampoo, she learned a few hard lessons about the difficulties of translating a beauty entrepreneur’s envelope-pushing vision into a reality. In approaching contract manufacturers, Bradt, who...

Sleek Scandinavian Skincare Brand Mantle Plans US Retail Launch Next Year
What Acne Studios and Matilda Djerf have done in fashion and social media, Stockholm-based Mantle aims to do with clean and clinical skincare: melding minimalism with functionalism and building a loyal community, Scandi style. Established in 2020,...

Filtered Showerhead Brand Jolie Enters Ulta Beauty As It Aims To Surpass $100M In 2027 Sales
Filtered showerhead company Jolie has forged its biggest retail partnership yet, joining the brands Apothékary and Neom in Ulta Beauty’s 70-door wellness merchandising concept that launched last month. The beauty specialty chain...

Former Apple Designers Go All In On Fragrance Ingredient Transparency At New Brand Belnu
When she was diagnosed with skin cancer five years ago, Darcy Moore learned she carried the BRCA2 mutation that magnifies the risk of breast cancer and opted for a preventive mastectomy to decrease the risk.

Is 3D Printing The Future Of Faux Lashes? TAD Beauty Thinks So
Eyes may be the window to the soul, but lash technician-turned-lash supply CEO and founder Michelle Nguyen has always seen lashes as a window of opportunity. In 2005, Nguyen started her career as a...

Spate: 15 Indie Beauty Brand Search Volume Growth Leaders
Beauty consumers are deepening their relationship with trending subcategories. Data provided by machine intelligence platform Spate on the 15 indie beauty brands with the highest search volume acceleration in the United States from October last year to...