Brand Report
The Detox Market Jumps Into The Clean Beauty Brand Marketplace With Detox Mode
The Detox Market has entered brand mode with Detox Mode, its first in-house product offering. The retailer is starting the brand with a single $32 item – universal body, face and hair dry oil Altogether Oil –...
Five Beauty Brand Founders’ Takes On Why The Fenty 40 Shouldn’t Be The Shade Inclusivity Gold Standard
When Rihanna launched Fenty Beauty last year, she set the bar for complexion shade ranges by offering 40 colors of Pro Filt’r Soft Matte Longwear Foundation right off the bat. Consumers and editors alike lauded the pop star...
Five Emerging CBD Brands Generating Buzz In The Beauty Industry
As the CBD market mushrooms, beauty brands wielding the ingredient are burrowing into every niche imaginable. From K-beauty to social consciousness, they’re multiplying with different takes on the compound and audiences to deliver it to. Here, we explore...
Indie Beauty Expo To Make Its European Debut, Feature Spark Beauty Collection With Feelunique At IBE London Next Week
Indie Beauty Expo is heading across the pond. The trade show created by New York-based Indie Beauty Media Group is touching down in Europe with the inaugural edition of IBE London running from Oct. 24 to 25...
New Brand Sole Toscana Brings The Splendor Of The Italian Countryside To Organic Skincare
If you can’t visit Italy, Sole Toscana hopes to transport you there through skincare. The new direct-to-consumer brand from Nu Sebastiani bottles ingredients cultivated in the Italian countryside for American consumers seeking well-crafted merchandise with artisanal origins....
Friends Don’t Let Friends Use Lousy Masks: Besties Kayla Bertagna And Lisa Ballstaedt Create Soon Skincare After A Mediocre Masking Experience
During a girls’ trip to Puerto Vallarta in March last year, friends Kayla Bertagna and Lisa Ballstaedt were playing around with Korean sheet masks when they realized the slippery, goopy, serum-soaked sheaths weren’t as easy or awesome as they expected. “We...
