Brand Report
Afro Unicorn’s Children’s Haircare Makes Retail Gains At Walmart, Target And CVS
Afro Unicorn, which has over 500 stockkeeping across more than 25 categories, including toys, apparel and books, is bringing its Magical Tresses children’s haircare collection to Target. The six-product collection contains Never a Knot Detangling Shampoo, 1-2-3...
CurlMix Enters Ulta Beauty And Initiates Crowdfunding Campaign To Support Retail Growth
Shortly after launching in 460 Ulta Beauty stores, CurlMix has initiated a crowdfunding campaign on WeFunder with the goal of raising $5 million to put toward driving product development, retail growth and profitability. Ulta’s courtship of CurlMix...
New VC-Backed Brand Minu Is Out To Show Mineral Sunscreen Doesn’t Have To Involve Compromises
The sun care space is confusing. Adam Guggenheim and Christine Koppinger are on a mission to diminish that confusion with Minu, their new brand centered on premium mineral sunscreen designed to be part of consumers’...
Luxury Fragrance Brand Chémin Creates A More Affordable Collection For Its First Retail Partnership
Chémin has entered J.C. Penney, marking its first retail partnership. The fragrance brand has rolled out to 50 of the department store retailer’s top fragrance doors, including locations in Arizona, Maryland and New Jersey, with a collection...
New Scalp And Hair Brand Trusse Beauty Is Building Consumer Trust By Committing To Ethical Marketing
Christian Maxwell’s decision to cut off her hair 15 years ago is the reason she’s an entrepreneur today. The big chop led to her sharing her natural hair journey on YouTube and that in turn led to her...
New Brand Calling Refreshes Face Mist For On-The-Go City Girls
Prior to launching Calling Beauty, Sabah Yaqoob spent a year calling upwards of 150 women to learn about what they want out of the products they spend their money on—and named her brand after the...
