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Corpus Plays The Long Game To Create A Lasting Luxury Brand
In the story of Baxter of California, the grooming brand’s 2013 sale to L’Oréal is a huge plot line, but founder J.P. Mastey, who launched personal care brand Corpus five years after the sale, thinks there’s...

Meet The Entrepreneur Bringing The Beauty Supply Experience To Walmart Stores
Laid Hair Care founder Kaylah Joseph wants to help get people laid at Walmart—and she’s not...

How Pharmacopia Found A Lifeline In Hotel Amenities
A brand doesn’t stay in business for a quarter century without having some twists and turns—and Pharmacopia has certainly had its fair share. Created in 1998 by graphic designer Lisa Levin, former creative director at L2...

Rob Robillard Moves From HSN To Desert Essence Parent Company Country Life
After almost seven years at Qurate Retail Group, where he spent the last two as chief merchandising officer at HSN, Rob Robillard, former CEO of Sensible Organics, ICU Eyewear and Living Proof, is back...

Sabbatical Beauty’s Adeline Koh On Rooting A Brand In The Local Community
The beauty conversation has dramatically changed since Adeline Koh, a former race and gender studies professor, launched skincare brand Sabbatical Beauty almost a decade ago. Early on, the idea that someone scholarly like her would...

How Incubator Magic Dusk Is Reinventing The Influencer Brand Model
Influencer and celebrity brands have a well-earned reputation for being fleeting cash grabs. Magic Dusk, the incubator led by founder and CEO Daniel Kiyoi, former creative director at Tarte, and partner and...