Brands
Starface, Blip And Julie Co-Founder Brian Bordainick Starts Harm Reduction Brand Overdrive Defense
For five years, Brian Bordainick has been building a stable of beauty and wellness brands that bring color and cachet to staid beauty and wellness categories, from pimple care to emergency contraception. Now, the co-founder of Starface,...
Soko Glam Co-Founder Charlotte Cho’s Brand Then I Met You Enters Sephora US After Launching At The Retailer In Asia
After rolling out across Sephora stores in Singapore, Malaysia, Thailand, Hong Kong and the Philippines, Then I Met You has landed online at the beauty specialty chain in the United States, an atypical route for a brand...
How L’Oréal-Backed Timeline Is Finding Fervent Fans With The Goal Of Becoming “The No. 1 Longevity Company”
Last year, when the Longevity Med Summit held its first-ever conference, Timeline president and co-founder Chris Rinsch spoke at it about his science-centered supplement and skincare company’s breakthrough in immune aging called mitopure, a proprietary form of...
Founder Diarrha N’Diaye-Mbaye Goes Behind The Headlines Of Ami Colé’s Sephora Rollout And L’Oréal Funding
Ami Colé is graduating from being the Next Big Thing to being a big thing. The clean cosmetics brand has rolled out across Sephora’s retail network in the United States of almost 600 doors after launching...
Beauty Industry Vet Leah Hundsness Is Out To Make Maxine’s Revenge The Ultimate Aspirational Gen X Brand
After three decades in sales, marketing and merchandising roles at prestige beauty companies Too Faced, Sephora, Smashbox and Gucci Beauty, Leah Hundsness launched Maxine’s Revenge last year with a single product, a $33 highly pigmented serum-like concealer...
How Hyperfocus Helped Captain Blankenship Enter Erewhon
In a market inundated with clean competitors, precision has been 15-year-old Captain Blankenship’s overriding strategy in the last few years. After a rebrand in 2022, the self-funded brand went from as many as 35 stockkeeping units across...
