Starting With Period Cramps, Beeza Wants To Change The Way Women Cope With Common Pain

Beeza is making over the medicine cabinet starting with menstrual cramp remedies. Relaxing Body Lotion, the new wellness brand’s first product, is designed to topically deliver relief for pain from periods and a myriad of bodily ailments...

Blockchain Technology, Triple Testing And Organic Sourcing: How Verdant Is Going The Extra Mile To Assure Customers Its CBD Is Tip-Top

In the contemporary cannabis rush, plenty of consumers will be swindled by peddlers of fool’s green. Verdant is going to great lengths to separate itself from the charlatans and solidify its position as a credible purveyor of...

New Body-Care Brand Marine + Vine Bottles French Beauty For An American Audience

Evelyn Ginossi’s lightbulb moment may be one of the most enviable in the history of beauty entrepreneurs. With the warm August sun looming overhead, she was lounging poolside in Lourmarin, considered among the most picturesque villages in France,...

From L’Oréal To The Entrepreneurial Life: Sam Cheow Goes Indie With High-Concept Aromatherapy Brand Necessary Luxury

During 15 years at L’Oréal, Sam Cheow held no fewer than 11 roles and shaped numerous brands, including Maybelline, Redken, Matrix, Pureology and NYX, where he was most recently senior vice president of global product development and innovation....

Skincare Brand Woods Wild Botanicals Is Designed To Lift Consumers’ Moods Like A Walk In The Woods

For Woods Wild Botanicals founder Donna Gomirato, skincare is sensorial in every aspect of the word. “I want to beautify skin while taking care of the mood and soul. The majority of brands refer to themselves as...

Cosmetic Chemists And Chemist Confessions Founders Victoria Fu And Gloria Lu Turn To Science To Take The BS Out Of Skincare

Makeup artists have long come to the fore to lead beauty companies. Perfumers are increasingly stepping out from behind the bottle. But cosmetic chemists concocting skincare products rarely enter the spotlight. Former L’Oréal formulators Victoria Fu and Gloria...