Knowledge

Is DTC Dead? Not To Emerging Beauty Brands
En route to Sephora, Hailey Bieber’s Peptide Lip Tint-powered brand Rhode generated $90 million in revenue from its website in the final two months of 2024, according to figures YipitData provided the publication Puck, which broke the...

Innovations Propelling The Future Of The Over $40B Aesthetics Industry
Obagi, Alchemy 43 and Face Foundrie are at the forefront of the $40 billion-plus medical aesthetics market in the United States. Projected by insights firm Nova...

Products, Services And Practices Founders Are Trying To Live Longer And Healthier
It’s an occupational hazard for beauty and wellness brand founders to be experimenting with or at the very least investigating the latest in beauty and wellness. As a result, they’re often excellent sources for recommendations about emerging products,...

What’s In And Out For Fragrance This Year
Fragrance registered the steepest sales growth of any beauty category in 2024. In the first nine months of the year, market research firm Circana’s sales estimates show it up 14% in prestige and 2% in mass. As...

The Business Of Beauty In The Time Of Trump 2.0
Chronicling the inauguration party thrown by Bari Weiss’s online newspaper The Free Press for her popular Substack Feed Me, Emily Sundberg reported there were “big white smiles,” “incredible tans,” “women with...

Haircare Trends Dominating—And Declining—In 2025
Haircare has been having a growth spurt of late. After the category’s sales increased 14% in prestige and 6% in mass in 2023, according to market research firm Circana, they were up 9% in prestige and 2%...