SV Labs Creates Launch Lab Manufacturing Platform To Help Brands Capitalize On Buzz
For beauty brands, the race to stay relevant is faster than ever. TikTok-driven micro-trends, influencer collaborations and limited-run drops can explode in hours, leaving them scrambling to keep pace. E-commerce now accounts for...
Verdoie Launches In Retail With Ambitions To Become A Major Mover In Mushroom Beauty And Wellness
After starting in direct-to-consumer distribution in January, Verdoie is putting down roots—or, the parlance of root-free mushrooms, hyphae—by entering retail at Credo Beauty and Pharmacie Continent 7ème. The mushroom-powered Paris-based skincare and wellness brand has arrived on...
New Studio Bridges The Gap Between Indie Beauty Brands And Contract Manufacturing
Advising tens of indie beauty brands at her consultancy Beauty Founders Agency, Melissa Hibbért has discovered they struggle to secure contract manufacturers attentive to them and willing to take them on as customers at order...
In The AI Age, What Does The Beauty Factory Of The Future Look Like?
As artificial intelligence rapidly infiltrates every level of beauty, from ingredient sourcing to marketing, we want to explore how it—and other forces changing the industry—are impacting production. So, for the latest edition of our ongoing series...
The Anti-Trend Philosophy That Turned Nearly 30-Year-Old OSEA Malibu Into An Overnight Success
OSEA Malibu turns 30 years old next year, but its business rooted in seaweed-powered skincare, sustainability and expert-led entrepreneurship has never been more current. Launched by spa director-turned-founder Jenefer Palmer and scaled...
