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Brand Report Becca Cosmetics' Unexpected Comeback: Why The Brand Is Relevant Four Years After Its Closure

B-Glowing’s Lisa King Is Back With New Brand Zen Dew To Combat Skincare Overwhelm
Lisa King has decision fatigue fatigue. After over 20 years in the beauty industry—she founded the beauty e-tailer b-glowing in 2004 and later expanded it to makeup brand b-glowing Beauty—she’s practically seen it...

Why This Beauty CEO Is Visiting Stores In All 50 States
Over half of American millennials and gen Zers’ interactions are digital, and more than 40% of beauty sales are conducted online, according to the latest estimate from NIQ. While the world is turning to...

Ex-Coola CMO Launches Havyn Fragrances For People Who Haven’t Been Able To Wear Fragrance
After Christina Peng’s first of three children was born a decade ago, her son experienced serious consequences from severe eczema—multiple hospital visits, anaphylaxis and extreme discomfort from inflamed skin—and clean skincare products only further inflamed the...

Why Eye (Area) Care Is Everywhere
Eye creams have been a staple of beauty routines practically as long as there’s been beauty routines, but what about a balm formulated for delicate eyelids and lashes? A heated tool targeted to relieve dry, tired...

A Framework For Successful AI Integration At Time-Starved Indie Beauty Brands
The beauty industry thrives on evolution, and the biggest shift today isn’t on the shelves, it’s behind the scenes, where artificial intelligence (AI) is reshaping how brands operate. Big Beauty has already embraced AI to streamline operations, speed...