La Brûmée Reinvents Hair Mists As Luxurious, Natural Fragrance Experiences

La Brûmée founder Anne-Claire Walch’s infatuation with scent dates back to summer holidays she spent as a child in the perfume capital Grasse. “I remember wandering in the lavender fields and the botanical gardens and taking DIY...

Niche Beauty Introduces German E-Commerce Customers To Indie Beauty Brands

Sometimes you want what you can’t have. That was the case for sisters Laetitia von Hessen and Sarah von Doetinchem, who found themselves missing the international beauty brands they’d discovered during long stints living and working abroad upon...

Amazingy Invites Shoppers To Play With Beauty Products At Its First Store

Organic and natural beauty e-tailer Amazingy has branched into brick-and-mortar with the opening of its first retail location a few steps away from company headquarters in Berlin’s trendy Friedrichshain neighborhood. Dubbed Amazingy Playground, the new store houses around...