Claire McCormack

Luna Daily Launches First Motherhood-Focused Skincare Range At Sephora
At baby showers, soon-to-be mothers are often gifted fragrance-free lotions, gentle body washes and soothing balms for their impending newborns, but almost nothing giving them a bit of much-needed pampering. Luna Daily has...

From AI To IVG, Femtech Trends That Will Shape Women’s Lives In 2035
Not surprisingly given the hundreds of billions of dollars in funding poured into artificial intelligence in recent years, forecasters focused on the female technology or femtech predict it will be interwoven into the future lives of women....

The Modern Sexual Wellness Movement Is Losing Retailers That Epitomize It
For retailers trying to elevate sexual wellness, sex isn’t selling well enough. So far this year, Las Vegas store Pepper, New York City store Contact Sports and London-based e-tailer Iloh have announced...

EMV: MVP Metric Or Total BS?
Twenty years after the launch of Facebook, questions about the ROI of social media marketing haven’t been settled. In an effort to suss it out, influencer management platform Tribe Dynamics applied the metric earned media value...


How Indie Beauty Brands Can Navigate #Blockout2024 Without Getting Blocked
Standing in stark contrast to the devastation in Gaza and even the everyday squeeze American consumers feel on their wallets, the opulence of the star-studded Met Gala last week was met with distaste in...

Dandi Launches With $1.3M In Funding To Ease Stressful IVF Treatments
Dandi, a fertility care brand assisting Americans going through often tough in-vitro fertilization treatments, is launching today with $1.3 million in funding. Tiferes Ventures, Ruttenberg Gordon Investments, Winklevoss Capital and WeWork...