Claire McCormack

Beacon Wellness Brands Appoints New CEO, Extends PlusOne Beyond The Sexual Wellness Category
Yellow Wood Partners-owned Beacon Wellness Brands is on a mission to maintain PlusOne’s position as a leading mass-market sexual wellness brand and extend it into women’s intimate wellness. Today, PlusOne...

Testmate Health Raises $6M To Launch First At-Home Rapid Test For STIs
Sexual health startup Testmate Health has raised $6 million in seed funding to change how testing for sexually transmitted infections is conducted. The round was led by women’s health...

Sexual Wellness Brand Playground Secures $2M And Target Distribution
Playground’s field of play is expanding. The 2-year-old sexual wellness brand is rolling out to a quarter of Target’s nearly 2,000 stores nationwide with three of its five lubricants priced at $19.99 each:...

9 Product Launches That Show Weed Wellness Isn’t Going Anywhere
Now that CBD has been declared dead in numerous think pieces, it’s time for cannabis wellness and lifestyle brands that don’t chase the latest trends to truly shine. While CBD has...

Sommer Ray’s Imaraïs Beauty Expands Global Retail Footprint
While a number once-hot influencer brands are sputtering or shuttering, influencer Sommer Ray’s vegan ingestible brand Imaraïs Beauty is busy adding new territories to its retail distribution. Today, it makes its United...

Bushbalm Expands Nationwide At Ulta Beauty, Embarks On First Fundraising Effort
Bushbalm is expanding across Ulta Beauty’s full complement of nearly 1,400 stores with four core products and adding placement in the beauty specialty retailer’s wellness selection in 800 stores. The ingrown hair and...

The Flex Co. Secures Multimillion-Dollar Investment From Justin Verlander And Kate Upton
Professional baseball player Justin Verlander and his wife model Kate Upton have made a multimillion-dollar investment in sustainable period care brand The Flex Co. The exact amount wasn’t disclosed, but the cash infusion...