Brand Report

CBD- And Manuka Honey-Infused Skincare Brand Cannuka Closes

Cannuka, a brand combining CBD and Manuka honey that was an early mover in CBD beauty, has shuttered. The closure, which was announced via Instagram on Dec. 22 and is being communicated...
Brand Report

What Bonafide Brings To New Owner Pharmavite’s Business

Last month, Pharmavite, the nutrition company and maker of Nature Made vitamins, garnered headlines by acquiring menopause brand Bonafide. The $425 million deal came two years after Pharmavite, a subsidiary of Otsuka Pharmaceutical,...
Brand Report

MysteryVibe Promotes Masturbation During Menopause In OOH Campaign

MysteryVibe has teamed up with Havas Lynx Group on an out-of-home campaign called “Over and Over Again” promoting masturbation and orgasms as medically backed solutions for many of menopause’s unpleasant...
Deal Flow

Period Care Brand The Flex Co. Acquires Sex Education Platform Allbodies Health

Sustainable period care brand The Flex Co. has acquired sexual health education platform Allbodies Health.  Financial terms of the deal weren’t disclosed. It marks The...
Brand Report PremiumPremium Content

Brands Are Making Sure Women Aren’t Left Out Of Science’s Understanding Of Sexual Health

As a female-centered category in a male-dominated world, sexual wellness has been understudied, but that’s changing rapidly.  Sexual wellness companies, universities, nonprofits and medical professionals are joining forces to increase scientific rigor in the...
Brand Report

DedCool’s New Fruity Floral Fragrance Sunlit Blooms Launches Exclusively At Sephora

Less than a year after launching at Sephora, DedCool is releasing Sunlit Blooms, a fragrance exclusive to the beauty specialty retailer.  The gender barrier-busting cult-favorite brand worked closely with Sephora to develop the citrus,...
Retail Report

Ulta Beauty Bets On The Interconnection Between Beauty And Wellness

Although building a wellness business hasn’t been the easiest task for beauty specialty retailers, Ulta Beauty is deepening its commitment to it. In the chain’s earnings conference call for the quarter ended Oct. 29, it reported...