Brand Report

Maude And L’Oréal Partner With The Louvre For Exhibit On The History Of Privacy

Maude, long lauded for beautifully crafted sex toys, is showcasing two of its vibrators, Vibe and Spot, at the Louvre Museum in a new exhibit called “Private Lives: From the Bedroom to Social Media.”  The...
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In Skincare, Some Like It Warm

With chillier temperatures on the way, skincare is getting hot. Blazing products in the category promise a mild to spicy warming effect as beauty shoppers pick up products that go beyond blah. Among the steamy...
Brand Report

Starface, Blip And Julie Co-Founder Brian Bordainick Starts Harm Reduction Brand Overdrive Defense

For five years, Brian Bordainick has been building a stable of beauty and wellness brands that bring color and cachet to staid beauty and wellness categories, from pimple care to emergency contraception. Now, the co-founder of Starface,...
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5 Beauty And Wellness Opportunities Ozempic Is Opening Up

By 2030, there’s projected to be 30 million users of GLP-1 drugs like Ozempic, Mounjaro and Zepbound in the United States, roughly equivalent to the number of people in the country who have eczema,...
Brand Report

DTC Wellness Brand Apothékary Forges First Retail Partnership With Sprouts Farmers Market

Marking Apothékary‘s first retail partnership since its launch in 2020, the wellness brand is launching across Sprouts Farmers Market’s network of over 400 stores nationwide. The natural...
Brand Report

Dame Broadens Mass-Market Reach With Walmart Launch As Prestige Retail Cools On Sexual Wellness

Dame is extending its mass-market presence beyond Target by launching at nearly 1,000 Walmart doors nationwide, with at least one door in every state. As part of the rollout, the sexual wellness...
Brand Report

New CPG Incubator Curive Healthcare Launches Intimate Skincare Brand Plum

Plum, the first brand from new consumer health and wellness incubator Curive Healthcare, is launching today to take on intimate skin dryness. Curive is backed by PCCA, a supplier...