Erica La Sala
What Hiring In The Beauty Industry Looks Like Today
Flexibility is the name of the game in post-pandemic hiring, according to Rebecca Kartin Levin, VP of retail and digital business development at executive recruitment agency Martin Kartin and Co. Acclimated to work-from-home...
What Happened When “The DTC Guy” Nik Sharma Bought And Completely Overhauled Body Care Brand Long Wknd
Just because he’s called “The DTC Guy” doesn’t mean every DTC brand’s business is a cinch for Nik Sharma. In fact, his own brand’s business has been anything but. The CEO of New...
As Luxury Fashion And Beauty E-Commerce Reconstitutes, Newby Hands Tells Us How Net-A-Porter Stays Close To Beauty Shoppers
Well before Moda Operandi jumped into beauty in January, and Farfetch entered and left the category within about a year’s span, Net-a-Porter established itself as an authority in the premium beauty sphere. Newby Hands, contributing global beauty director...
Emerging Beauty Brands Are Bringing Third-Party Brands To Their Websites To Diversify Revenue
Particularly in a punishing business environment, revenue diversification is the name of the entrepreneurial game—and beauty brands are doing that by looking beyond their own merchandise to sell third-party party products on their websites.
On TikTok Shop, Brands Are Looking To Cash In On TikTok Fame, But They May Get Stuck Battling Fraudsters
TikTok’s silly dance videos have turned into seriously big business. The platform that has 1.7 billion users worldwide—or about a fifth of the total number of people on earth—and the brands riding its algorithm for attention...
Co-Founder Larissa Thomson Reopens Clean Beauty Retailer Onda Beauty
Onda Beauty is reopening its shop in Manhattan’s Tribeca neighborhood Friday under the control of co-founder Larissa Thomson, who acquired the clean beauty retailer out of bankruptcy. On Oct. 6, Thomson won Onda’s...
Formula Fig Expands Locations In The US
Formula Fig is doubling down on the Los Angeles area. After opening its first studio in the United States in West Hollywood in April, its second location is set to bow...
