Ipsy Alums’ New Text Commerce Platform 213Deli Is Aimed At Gen X Beauty Shoppers

213Deli wants gen X to shop for beauty at the tap of a text. Launched in July, the SMS commerce platform texts weekly product drops to customers who place orders by responding with...

Gen Z And Millennial Beauty Spending Expected To Stay Strong As Shoppers Overall Cut Back

Shoppers are keeping tight grips on their wallets.  According to new research from McKinsey & Co., 79% of consumers are reducing their spend across categories by purchasing fewer products and seeking discounts—or both. Dimpy Jindal,...

Clean Beauty Retailer Inside Outer Beauty Market Shutters

After five years in business, Inside Outer Beauty Market is no more.  The clean beauty retailer, which was a 2020 Beacon Awards winner in...

Analysts And Investors Predict A Healthy Holiday Season For Beauty Despite Economic Turbulence

As the battle against inflation wages on, retailers and beauty brands are likely to be faced with strained shoppers this holiday shopping season.  Their wallets are being squeezed by interest rates that are...

What’s Selling At Credo

Multipurpose merchandise is moving at Credo. Customers at the 14-unit clean beauty retailer are snapping up makeup-skincare hybrids like Iris&Romeo’s Best Skin Days as...

Ranavat Expands Sephora Partnership With All-Door US Rollout

A year after entering about 250 Sephora stores, Ranavat is expanding across the beauty specialty retailer’s roughly 535 locations in the United States.  The Ayurveda-inspired skincare and haircare brand...

How Beauty Brands “Win The Door” At Major Retailers

Succeeding at stores isn’t easy. Facing fierce competition, emerging beauty brands must manage costs and retail buyers with countless options for assortments as they drive sales and awareness.  “Getting inside the retailer is...