Rachel Brown
Will The Sizzling Fragrance Category Cool Off Next Year?
Fragrance surprisingly gained traction during the pandemic—and it hasn’t stopped. According to market research firm Circana, fragrance was the fastest-growing prestige beauty category in the first half of this year. Looking at beauty...
Spate: 15 Indie Beauty Brand Search Volume Growth Leaders
Beauty consumers are deepening their relationship with trending subcategories. Data provided by machine intelligence platform Spate on the 15 indie beauty brands with the highest search volume acceleration in the United States from October last year to...
Longevity Brand OneSkin Pulls In Series A Funding From Selva Ventures, Unilever Ventures, Camila Alves McConaughey And More
As the race to win in the longevity category picks up pace, OneSkin’s ability to be in the running has improved by securing $7 million in series A funding to accelerate growth. Previous investor Selva Ventures,...
Formula Fig Teams Up With Debut To Launch Biotech-Powered Products In The Professional Channel
Formula Fig is gearing up to launch a product line, which for the first time in the professional beauty channel will feature biotechnology-derived active ingredients from L’Oréal-backed startup Debut. Called By Formula...
Beauty Entrepreneurs Take Stock Of What Trump’s Victory Could Mean For Business
At 5:34 a.m. EST on Wednesday, the Associated Press called Wisconsin and the White House for Donald Trump, capping a historic comeback for the former president and a crushing defeat for his electoral rival, Vice President Kamala Harris....
H Venture Partners’ Microbiome-Focused Studio Prepares To Launch Two CPG Brands Next Year—And More Later
H Venture Partners is looking to tiny organisms to produce the next big consumer packaged goods companies. Started in 2017 by Elizabeth Edwards, formerly an investor at Maywic Select Investments and West Capital, the Cincinnati-based...
Lots Of Beauty Products Are Expensive. Why Did Patrick Ta Beauty’s $42 Eyeshadow Duo Tick Off TikTok?
TikTok has exploded over eyeshadow, specifically Patrick Ta Beauty’s $42 Major Dimension Eye Illusion Eyeshadow Duo. Countless content creators on the platform have questioned its price, especially in comparison to E.l.f. Cosmetics’ $6 Fine As...
