Rachel Brown
Brand Incubator Squared Circles Closes $40M Series A Funding Round Led By L Catterton
Squared Circles, the venture studio and incubator behind Kelly Slater’s personal care brand Freaks of Nature, has closed a $40 million series A funding round to fuel brand creation. The round was...
The Formulation Process Is Broken If It Takes 40 Tries To Get A Product Right
In an interview last month with Beauty Independent, Oliver Nordlinger, co-founder and partner at Monogram Capital Partners, the private equity owner of manufacturer Prime Matter Labs, pointed out the path from beauty product concept to...
Unsexy Sells: What Brands Should Make Of TikTok’s Enthusiasm For Beauty’s Homely Workhorses
If every trend has a countertrend, then the TikTok veneration of “unsexy products” like Vanicream Daily Facial Moisturizer, Nizoral Anti-Dandruff Shampoo, Gold Bond Neck & Chest Firming Cream, CeraVe Healing Ointment, Triple Paste Diaper Rash Cream...
Livestream And Social Commerce Concept Bleu Beauty Launches With Investment From NYX Cosmetics Founder Toni Ko
Orca, a producer of shoppable content for brands the likes of E.l.f. Cosmetics, Estée Lauder, Farmacy and KimChi Chic Beauty, is launching livestream and social commerce beauty e-tailer Bleu Beauty to replicate the interactivity...
Gen Alpha Brand TBH’s New Design Is Simple Like Its Age-Appropriate Products
TBH, the haircare, skincare and body care brand for tweens and teens from the maker of Fairy Tales Hair Care, is getting a glow-up suited to the Sephora kids era. With input...
Sustainable Makeup Brand Athr Beauty Readies For Relaunch Under New Ownership
Athr Beauty, the sustainable makeup brand that shuttered last July, is being revived under new ownership. Gostrider, a company led by founder and CEO Audrey Napoleon that describes itself as building...
Are Beauty Products Better Made Today Than A Decade Ago?
For the latest edition of our ongoing series posing questions relevant to indie beauty, we asked 16 manufacturers the following questions: Are beauty products today made better than they were a decade ago? How can the beauty industry...
